Hi guys, this week I want to bring a topic about a discussion that I had some time ago with my friend. We talked about how his organization made some mistakes with the Product Owner role. Unfortunately, many organizations do not understand this new role (Product Owner), they think that a typical product manager with the title of Product Owner (PO) will do the job without any necessity to change. So let´s see what are some of the common mistakes that organizations do with the Product Owner role.
Based on my experience, the most common mistake is the lack of presence of the PO. With globalization, it is quite common to find scrum teams that are not collocated with this role. If the organization is not careful, it is really easy to have a product owner that is not there for the team when they need him, specially if he/she does not work in the same time zone as the team.
Sometimes, the reason why the PO is not collocated with the team is, because they belong to other organization. I experienced the same thing. In this case, the PO splits his/her responsibilities between the organization and the team that is developing a product. This is what makes him/her the partial product owner. There are various reasons why this happens but one common is, because of the skills of the PO in the area that is being developed. Companies should play attention to this and avoid such mistake.
On the other hand, there are Product Owners who are completely overloaded with work: the overworked Product Owner. A product owner should not have more than two teams, of course, this is a general rule and it might be possible to have more, but if he/she has more than that, it can be difficult to give full support to the teams.
In order to solve the previous problems, companies sometimes create another problem: The proxy Product Owner. This person acts as a placeholder of the actual product owner. This can lead to decisions´ delay or even conflicts. An author of “Agile Product Management with Scrum”, Roman Pichler, refers to a case where the PO was too busy to take the role, therefore a company got a proxy PO. At the end, there were various conflicts because the proxy PO was not empowered to make decisions and all decisions were supposed be made by the official PO who was never available.
On the same line as the proxy Product Owner the underpowered Product Owner is a quite common mistake. Everyone who is responsible for something but does not have the power to decide anything, probably know what I am talking about. Organizations should empower Product Owners in order to take any decisions to develop the product. If this does not happen, it´s a great recipe for the failure.
The last mistake is the product owner community. This happens to companies that create a committee to be responsible for a product. When there is no responsible person for the product, it can lead to decision´s delays. Often, most of the people involved want to reach an agreement between all parties and this will lead to lengthy meetings without any proper outcome. This is a typical case of “too many chefs in the same kitchen”.
This blog was inspired by the book Agile Product Management with Scrum.
What do you think? Any more ideas?
Cheers,
Luis




